Kin Dog Food

Animal illustration series

Kin Dog Food is an Indonesian company producing a wide variety of raw dog food. Their products are simple, natural and honest, so they needed a packaging to represent this idea.

Our task was to create a series of animal illustrations to accompany their clean label design. We illustrated eleven different animals in the mood of old woodcuts, but in a simple and modern style. The style of illustrations was kept consistent, because animals can appear next to each other on labels of different mixes.

If you love animals check out our branding project for dr Dalma Péterfia veterinarian.

• Client \ Kin Dog Food
• Art direction & packaging design \ Sam Shand
• Illustration \ Gergő Gilicze
• Photography \ Joni Song & Kin Dog Food Instagram